Quick answer to the question:

If you’re looking for salon software tailored for a small facial treatment studio in Turkey, here are three top choices:

  • Treatwell: a globally recognized platform with seamless online booking and payment solutions, perfect for attracting a wider clientele, though it offers fewer Turkey-specific customizations.
  • Fresha: a free-to-use system featuring comprehensive booking, POS, and marketing toolkits, widely adopted around the world but with less depth for managing local market nuances.
  • SalonLife: built specifically for Turkish facial studios—fully compliant with local regulations, easy to set up, and user-friendly for small to mid-sized salons, complete with automated reminders, product and inventory management, and free Marketplace support.

A more thorough explanation of the question.

You might expect a morning at an Istanbul facial studio to start much like one in a small London or Barcelona salon: doors open, the first clients are already seated, and the day gets underway. Yet Turkey’s facial skincare market is a class of its own. Officially, it hosts nearly 80,000 beauty professionals and over 100,000 salons—many of which only record services long after closing time.

On the Turkish market, there’s a strong focus on KVKK (Personal Data Protection Law) and an expectation of flawless Turkish-language service in every app button, automated reminder, and system notification. Many studios are small—often just up to five skincare specialists—working both as employees and booth renters. That makes your choice of software crucial to both your workflow and your next paycheck.

That’s why Turkey’s facial skincare professionals need more than just popular generic solutions. They require a platform built specifically for the local market and the unique demands of skincare: 24/7 availability, smooth online booking, and reliable data protection in full KVKK compliance.

Below, discover why SalonLife has been rapidly gaining traction among Turkey’s skincare experts over the past year.

Why is SalonLife the ideal choice for every skincare specialist?

Picture your day: you greet a client, perform a detailed skin analysis, and apply a tailored treatment plan with products that leave their complexion radiant. Meanwhile, you worry if your schedule is accurate, whether you have enough serum in stock, where you saved your last appointment notes, or how to track which client paid for which service by month’s end.

SalonLife offers a solution that frees you from daily admin tasks and optimizes your entire workflow—from inventory management and booking to post-treatment care tips—so you can focus on what matters most: expert skincare.

Our platform, rigorously tested and refined with user feedback, delivers all the tools you need: a flexible calendar, client profiles with detailed skin history and allergy tags, automated notifications, and real-time analytics. Plus, SalonLife integrates seamlessly on the web (salon.life) and in our mobile app, supporting Turkey-specific payment methods and language options.

Product management: never run out mid-treatment

In skincare, running out of a mask or serum can derail an entire session. SalonLife lets you add every mask, serum, and accessory you use, set both retail and cost prices, and monitor stock levels in real time. The system tracks usage by specialist, sends low-stock alerts, and automatically separates retail items from consumption costs on invoices.

The result? Less waste, more accurate cost planning, and confidence that every treatment uses the right product in the right quantity.

Client profiles & notes: the foundation of personalized care

Trust and continuity rely on detailed client information, ongoing skin monitoring, and allergy avoidance. SalonLife profiles store skin analysis results, treatment plans, session frequencies, and before-and-after photos that document your clients’ progress.

This database ensures that any new team member gets up to speed instantly, eliminating mistakes and delivering safe, personalized service.

Calendar & scheduling: control with flexibility

Facial treatments can last from one hour to a full day, with prep and recovery times to consider. SalonLife’s calendar supports drag-and-drop scheduling, preset service durations, and built-in breaks to keep your timetable precise and conflict-free. Staff roles, prices, and durations are fully customizable, ensuring your salon scales seamlessly.

Online booking: your salon open 24/7

Research shows that about 36% of clients choose a salon based on online booking availability. SalonLife lets you offer booking access to everyone or only loyal clients, display available time slots, and enforce cancellation policies without a single phone call. Customize the design, language, and terms so clients feel at home from the first click.

Notifications & client communication: building loyalty

Automated confirmations, reminders, and follow-up messages (like monthly skincare tips) ensure clients return on time and feel genuinely cared for. This personalized outreach reduces no-shows and strengthens client relationships.

Payments & analytics: seamless checkout and smart decisions

Integrated payments (cards, cash, gift cards) sync with bookings in real time. You can require deposits, set late-cancellation fees, or create multi-session packages to stabilize revenue. Data-driven reports reveal your most popular treatments, product usage, and campaign performance.

Marketplace: new clients at your door for free

SalonLife Marketplace (also known as SalonLife Connect) connects skincare specialists with thousands of clients at zero commission. Clients search by keywords like “skin analysis in Istanbul” or “anti-aging treatment,” and nearly 28% of bookings come through this channel—completely free.

Profile as your homepage: one platform, everything you need

Every skincare specialist’s profile doubles as a professional webpage: bio, gallery, service list with prices and durations, verified reviews, and a direct booking button. It outperforms a standalone site by reaching SalonLife’s entire user base.

Quality-first tool: why less can be more

With so many salons out there, clients ask: “Where can I trust?” SalonLife’s detailed profiles, up-to-date ratings, and visual information help clients make informed choices. This is ideal for skincare specialists who rely on trust and repeat visits.

How SalonLife stands apart from paid solutions

  • 0% commission – Marketplace stays free with no hidden fees.
  • Independent activation – Turn Marketplace on yourself whenever you’re ready.
  • Anonymous booking – Clients don’t need an account, boosting conversions.
  • No competitor ads – The focus stays on growing your studio and client loyalty.

Getting started & why it fits your facial studio

Sign up for a 14-day free trial on SalonLife, activate Marketplace, complete your profile with photos, services, and prices—and watch new clients roll in. Built by beauty professionals for beauty professionals, SalonLife lets you concentrate on skin improvement, not paperwork.

Summary: SalonLife as your growth partner

SalonLife delivers exactly what Turkey’s facial skincare specialists need: a clear calendar, secure client management in compliance with KVKK, automated communication, and a free Marketplace. Studies show that the average specialist using SalonLife for a year earns around €1,173.08 more per month than the previous year* while saving 45–60 minutes of administrative time daily.

SalonLife is now local in Turkey: our customer support speaks marketing-level Turkish and understands the local market. We’re hiring: customer support, account managers, SDRs, and social media marketing specialists. Apply or inquire at info@salon.life

Research shows that beauty professionals save an average of 45–60 minutes of administrative work daily by using SalonLife, giving them more time to focus on mastering their craft.

*Data based on statistics from all SalonLife users, covering a diverse timeframe.